The Millennial Market: How to Gain the Loyalty of the Largest Customer Base

The Millennial Market: How to Gain the Loyalty of the Largest Customer Base

There are now as many Millennials as there are Baby Boomers and Generation X’ers. That said, it is more important than ever before for franchisors and franchisees to tap into the “Millennial Market” on social media. Millennials are the social generation and founders of social media. They should be marketed where they know best – through social channels. Social media can often times be unchartered territory for a busy older generation

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